| Author: | Reichheld, F. Sasser, E. Jr. |
| Title: | Les clients d'hier pour les profits de demain. |
| Journal: | Harvard-L'Expansion
1990 : /91 WINTER, 59, p. 6-12 |
| Index terms: | CLIENTS PROFITS |
| Language: | fre |
| Abstract: |
SCIMA
| Author: | Reichheld, F. Sasser, E. Jr. |
| Title: | Les clients d'hier pour les profits de demain. |
| Journal: | Harvard-L'Expansion
1990 : /91 WINTER, 59, p. 6-12 |
| Index terms: | CLIENTS PROFITS |
| Language: | fre |
| Abstract: |