Author: | Garcia, A. |
Title: | La communication d'entreprise a l'etranger: que peut-on dire aux allemands? (!Corporate communication) |
Journal: | Revue Francaise du Marketing
1991 : JAN, 131, p.37-49 |
Index terms: | FEDERAL REPUBLIC OF GERMANY CORPORATE IMAGE COMMUNICATION CULTURE FRANCE |
Language: | fre |
Abstract: |
SCIMA