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SCIMA selection basket references

cnt: 2
1.
Yorkshire TV buys Da Vinci for Leeds
Broadcast
1987 : JULY 3, p. 11
 1987 Vale, J.
2.
A Meaning-based Model of Advertising Experiences
Journal of Consumer Research
1992 : DEC, VOL. 19:3, p. 317-338
 1992 Mick, D.G.
Buhl, C.
SCIMA