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SCIMA selection basket references

cnt: 2
1.
Innovation and firm size : a case for dynamic complementarity ; or, is small really so beautiful.
Journal of General Management
1983 : SPRING, VOL. 8:3, p. 5-25
 1983 Rothwell, R.
2.
So what? A rejoinder to the reply by Crites and Aikman-Eckenrode to Rossiter et al. (2001)
Journal of Advertising Research
2001 : MAY-JUN, VOL. 41:3, p. 59-61
 2001 Rossiter, J.R. (et al.)
SCIMA