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SCIMA selection basket references

cnt: 1
1.
Double jeopardy revisited (Markenmanagement; Verbraucherforschung)
Journal of Marketing
1990 : JUL, VOL. 4C - 54:3, p. 82-91
 1990 Ehrenberg, A. S. C.
Goodhardt, G. J.
Barwise, T. P.
SCIMA