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SCIMA selection basket references

cnt: 3
1.
Les tables d'experience: outil de marketing comme de strategie.
Direction et Gestion des Entreprises
1981 : MAR-APR, 2, p. 43-59
 1981 Baumgartner, G.
Petitgand, J. M.
2.
How a new research programme was born and developed : A long journey to the third revolution in social economics.
International Journal of Social Economics
1987 : VOL. 14:3/4/5, p. 14-21
 1987 Rugina, A. N.
3.
Das Millionenspiel: Markenentwicklung.
Absatzwirtschaft
1997 : DEC, p. 86, 88, 90
 1997 Sattler, H.
SCIMA