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SCIMA selection basket references

cnt: 3
1.
Marketing universals: consumers' use of brand name, price, physical appearance, and retailer reputation as signals of product quality
Journal of Marketing
1994 : APR, VOL. 58:2, p. 81-95
 1994 Dawar, N.
Parker, P.
2.
International accountancy networks survey: Deloitte tops international league table
Accountancy
2004 : JUNE, VOL. 133:1330, p. 34-36
 2004 Fisher, L.
3.
A theory of serial entrepreneurship
Small business economics
2010 : NOV, VOL. 35:4, p. 377-398
 2010 Plehn-Dujowich, J.
SCIMA