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SCIMA selection basket references

cnt: 2
1.
A profile of responses to commercials.
Journal of Advertising Research
1979 : APR, VOL. 19:2, p. 37-46
 1979 Schlinger, M. J.
2.
Just a mirage: the search for dispositional effects in organizational research
Academy of Management Review
1989 : JUL, VOL. 14:3, p. 385-400
 1989 Davis-Blake, A.
Pfeffer, J.
SCIMA