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SCIMA selection basket references

cnt: 2
1.
An experimental approach to segmenting buyers of marketing research.
Industrial Marketing Management
1985 : FEB, VOL. 14:1, p. 27-34
 1985 Krapfel, R. E. Jr.
Brannigan-Smith, D.
2.
Channel Coordination Under Price Protection, Midlife Returns, and End-of-Life Returns in Dynamic Markets
Management Science
2001 : SEP, VOL. 47:9, p. 1220-1234
 2001 Taylor, T. A.
SCIMA