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SCIMA selection basket references

cnt: 2
1.
Get the most bang for your PR dollars.
Journal of Business Strategy
1989 : MAY-JUN, VOL. 10:3, p. 13-16
 1989 Kessler, L.
2.
Codigo de conducta de las empresas y actitudes del publico.
Direccion y Progreso
1998 : MAY-JUN, 159, p. 56-61
 1998 Perez Diaz, V.
SCIMA