» back to results

SCIMA selection basket references

cnt: 2
1.
What makes a new product a winner : success factors a the project level.
R. and D. Management
1987 : JUL, VOL. 17:3, p. 175-189
 1987 Cooper, R. G.
Kleinschmidt, E. J.
2.
Interactive Market Poised to Grow
Billboard
1990 : SEPT 22, VOL. 102, p.8, 84
 1990
SCIMA