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SCIMA selection basket references
cnt: 2
1.
Marketing strategies for mature products in a rapidly developing country: a contingency approach
International Marketing Review
1993 : VOL. 10:5, p. 56-72
1993
Lee, M.
Lee, I.
Ulgado, F.
2.
The Raising of the Standard
Broadcast
1990 : SEPT 7, p.16-17
1990
SCIMA