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SCIMA selection basket references

cnt: 2
1.
The relative performance of five alternative warrant pricing models
Financial Analysts' Journal
1997 : JAN-FEB, VOL. 53:1, p. 55-61
 1997 Hauser, S.
Lauterbach, B.
2.
Measuring affective advertising: implications of low attention processing on recall
Journal of Advertising Research
2005 : JUN, VOL. 45:2, p. 269-281
 2005 Heath, R.
Nairn, A.
SCIMA