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| Author: | Eales, R. |
| Title: | Asea-Brown Boveri : generating new hope for Europe. *ASEA *BBC BROWN, BOVERI & CO. |
| Journal: | Multinational Business
1987 : WINTER, 4, p. 35-37 |
| Index terms: | MERGERS ENGINEERING INDUSTRY SWEDEN SWITZERLAND |
| Language: | eng |
| Abstract: | A review of the development of Asea- Brown Boveri following its merger in 1987, its shift out of heavy engineering, decentralisation, its order book, operatings, business markets and its four main areas of production: power plants, power transmission, power distribution and industrial equipment. The review is related to the role of the company's president and chief executive in its restructuring. |
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