search query: @all pets / total: 10
reference: 3 / 10
| Author: | |
| Title: | Who wants privacy protection, and what do they want? |
| Journal: | Journal of Consumer Behaviour
2002 : SEP, VOL. 2:1, p. 80-100 |
| Index terms: | Consumer protection Consumer demand Knowledge management Information resources management |
| Freeterms: | Privacy-enhancing technologies |
| Language: | eng |
| Abstract: | The paper offers a neo-Durkheimian institutionalist theoretical account of the roots of consumer preferences for privacy and services with PETs in particular, which yields testable hypotheses for future research. It shows how distinct styles of risk perceptions are the result of distinct types of situation in social organisation, and derives typical demand curves for each of these types, before |
SCIMA