search query: @author Arndt, J. / total: 13
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1.
Paradigms in consumer research : a review of perspectives and approaches.
European Journal of Marketing
1986 : VOL. 20:8, p. 23-40
 1986 Arndt, J.
2.
On making marketing science more scientific : role of orientations, paradigms, metaphors, and puzzle solving.
Journal of Marketing
1985 : SUMMER, VOL. 49:3, p. 11-23
 1985 Arndt, J.
3.
The political economy paradigm : foundation for theory building in marketing.
Journal of Marketing
1983 : FALL, VOL. 47:4, p. 44-54
 1983 Arndt, J.
4.
Advertising and economies of scale : critical comments on the evidence.
Journal of Industrial Economics
1983 : DEC, VOL. 32:2, p. 229-242
 1983 Arndt, J.
Simon, J. L.
5.
The conceptual domain of marketing : evaluation of Shelby Hunt's Three Dichotomies Model.
European Journal of Marketing
1982 : VOL. 16:1, p. 27-35
 1982 Arndt, J.
6.
Exploring price dealing behaviour among food retailers.
European Journal of Marketing
1981 : VOL. 15:7, p. 23-35
 1981 Arndt, J.
Gripsrud, G.
7.
The shape of the advertising response function.
Journal of Advertising Research
1980 : AUG, VOL. 20:4, p. 11-28
 1980 Simon, J. L.
Arndt, J.
8.
Toward a concept of domesticated markets.
Journal of Marketing
1979 : FALL, VOL. 43:4, p. 69-75
 1979 Arndt, J.
9.
Determining consumer satisfaction through benefit profiling.
European Journal of Marketing
1979 : VOL. 13:8, p. 284-298
 1979 Hawes, D. K.
Arndt, J.
10.
The market is dying: long live marketing!
Business Topics
1979 : WINTER, VOL. 27:1, p. 5-13
 1979 Arndt, J.
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