search query: @author Boote, A. S. / total: 3
references: 1-3 / 3
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1.
Psychographic segmentation in Europe ... A case for standardized international advertising.
Journal of Advertising Research
1982 : DEC - 1983 JAN, VOL. 22:6, p. 19-25
 1982 Boote, A. S.
2.
Reliability testing of psychographic scales.
Journal of Advertising Research
1981 : OCT, VOL. 21:5, p. 53-60
 1981 Boote, A. S.
3.
Market segmentation by personal values and salient product attributes.
Journal of Advertising Research
1981 : FEB, VOL. 21:1, p. 29-35
 1981 Boote, A. S.
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