search query: @author Hassis, R. / total: 3
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1.
European aspects of a global brand: the BMW case
Marketing and Research Today
1990 : FEB, p. 47-57
 1990 Kern, H.
Wagner, H-C.
Hassis, R.
2.
European aspects of a global brand: The BMW case
Marketing and Research Today
1990 : FEB, VOL.18, p.47-57
 1990 Kern, H.
Wagner, H.
Hassis, R.
3.
European aspects of global brand: the BMW case. *BMW
Marketing and Research Today
1990 : FEB, VOL. 18:1, p. 47-61
 1990 Kern, H.
Wagner, H-C.
Hassis, R.
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