search query: @author Hyatt, E. / total: 2
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1.
Religious symbols as peripheral cues in advertising: a replication of the elaboration likelihood model
Journal of Business Research
2000 : APR, VOL. 48:1, p. 63-68
 2000 Dotson, M.
Hyatt, E.
2.
A critique of Darley and Lim's "Alternative Perspective"
Journal of Consumer Research
1993 : DEC, VOL. 20:3, P. 496-501
 1993 Shimp, T.
Hyatt, E.
Snyder, D.
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