search query: @author Mohr-Jackson, I. / total: 3
references: 1-3 / 3
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1.
Managing a total quality orientation: factors affecting customer satisfaction
Industrial Marketing Management
1998 : MAR, VOL. 41:4, p. 109-126
 1998 Mohr-Jackson, I.
2.
Conceptualizing total quality orientation
European Journal of Marketing
1998 : VOL. 32:1-2, p. 13-22
 1998 Mohr-Jackson, I.
3.
Broadening the market orientation or an added focus on internal customers
Human Resource Management
1991 : WINTER, VOL. 30:4, p. 455-467
 1991 Mohr-Jackson, I.
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