search query: @author Schneider, K. C. / total: 4
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1.
A research note on techniques for controlling uninformed responses.
Journal of the Market Research Society
1988 : OCT, VOL. 30:4, p. 483-487
 1988 Cagley, J. W.
Schneider, K. C.
Johnson, J. C.
2.
Private trucking : a dinosaur?
Business Horizons
1988 : JAN-FEB, VOL. 31:1, p. 73-78
 1988 Johnson, J. C.
Schneider, K. C.
3.
Deceptive practices in marketing research: the consumer's viewpoint.
California Management Review
1982 : SPRING, VOL. 24:3, p. 89-96
 1982 Schneider, K. C.
Holm, C. K.
4.
Trends in sex roles in television commercials.
Journal of Marketing
1979 : SUMMER, VOL. 43:3, p. 79-84
 1979 Schneider, K. C.
Schneider, S. B.
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