search query: @author Neslin, S. A. / total: 11
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10.
Using a natural experiment to estimate price elasticity: the 1974 sugar shortage and the ready-to-eat cereal market.
Journal of Marketing
1983 : WINTER, VOL. 47:1, p. 44-57
 1983 Neslin, S. A.
Shoemaker, R. W.
11.
Linking product features to perceptions: self-stated versus statistically revealed importance weights.
Journal of Marketing Research
1981 : FEB, VOL. 18:1, p. 80-86
 1981 Neslin, S. A.
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