search query: @journal_id 1474 / total: 134
references: 105-114 / 134
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105.
The Role of Marketing Research in Bulgaria: Activities, Scope, and Importance
Journal of Euromarketing
1997 : Vol. 6:2, p. 57-73
 1997 Mitevska, N. G.
Meyer, M.
106.
Establishment Processes in a Developing Economy: The Case of Swedish Firms in Kenya
Journal of Euromarketing
1997 : Vol. 6:2, p. 1-24
 1997 Abraha, D.
Hyder, A. S.
107.
An empirical investigation of marketing planning
Journal of Euromarketing
1996 : VOL. 6:1, p. 77-101
 1996 Leeflang, P.
Mortanges, C. de
108.
Open markets in the sky: marketing challenges and strategies for European and U.S. airlines
Journal of Euromarketing
1996 : VOL. 6:1, p. 57-75
 1996 Wijnholds, H.
109.
Using self-congruity and ideal congruity to predict purchase intention: a European perspective
Journal of Euromarketing
1996 : VOL. 6:1, p. 41-56
 1996 Ericksen, M.
110.
Doing business with Russia
Journal of Euromarketing
1996 : VOL. 6:1, p. 25-40
 1996 Coleman, L.
Fortin, B.
111.
A cross-cultural analysis of perceived risk in British and French CD purchasing
Journal of Euromarketing
1996 : VOL. 6:1, p. 5-22
 1996 Mitchell, V.
Yamin, M.
Pichene, B.
112.
Consumer preferences for fast food outlets in a developing country
Journal of Euromarketing
1996 : VOL. 5:4, p. 99-113
 1996 Kaynak, E.
Kucukemiroglu, O.
Aksoy, S.
113.
The process and progress of agricultural sector privatization in Kazakhstan
Journal of Euromarketing
1996 : VOL. 5:4, p. 81-98
 1996 Garcia, R.
Lins, D.
Lattz, D.
114.
The link between personal values and advertising appeals: cross-cultural barriers to standardized global advertising
Journal of Euromarketing
1996 : VOL. 5:4, p. 57-79
 1996 Rustogi, H.
Hensel, P.
Burgers, W.
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