search query: @indexterm MAIL SURVEYS / total: 114
references: 110-114 / 114
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110.
A response rate experiment using mail questionnaires.
Journal of Marketing
1978 : 4 OCT VOL.42 p.82-82
 1978 Labrecque, D. P.
111.
Les panels d'audience du C.E.S.P. (Centre d'Etude des Supports de Publicite).
Revue Francaise du Marketing
1978 : 74 p.61-66
 1978 Mugnier, D.
112.
Questionnaire returns: stamps versus business reply envelopes revisited.
Journal of Marketing Research
1978 : 2 MAY VOL.15 p.290-293
 1978 Harris, J. R.
Guffey, H. J. jr.
113.
Item nonresponse in mail surveys: extent and correlates.
Journal of Marketing Research
1978 : 2 MAY VOL.15 p.285-289
 1978 McCann, J. M.
114.
Multiple criteria effects in a mail survey experiment.
Journal of Marketing Research
1978 : 2 MAY VOL.15 p.280-284
 1978 Jones, W. H.
Linda, G.
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