search query: @author Zufryden, F. S. / total: 14
references: 12-14 / 14
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12.
Adding explanatory variables to a consumer purchase behavior model: an exploratory study.
Journal of Marketing Research
1980 : AUG, VOL. 17:3, p. 323-334
 1980 Jones, J. M.
Zufryden, F. S.
13.
ZIPMAP: a zero-one integer programming model for market segmentation and product positioning.
Journal of the Operational Research Society
1979 : JAN, VOL. 30:1, p. 63-70
 1979 Zufryden, F. S.
14.
An empirical evaluation of a composite heterogeneous model of brand choice and purchase timing behaviour.
Management Science
1978 : 7 MAR VOL.24 p.761-773
 1978 Zufryden, F. S.
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