search query: @indexterm BRAND CHOICE / total: 192
references: 129-138 / 192
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129.
Reference effects of price and promotion on brand choice behavior
Journal of Marketing Research
1989 : AUG, VOL. 26:3, p. 299-310
 1989 Lattin, J. M.
Bucklin, R. E.
130.
Information processing from advertisements : toward an integrative framework.
Journal of Marketing
1989 : OCT, VOL. 53:4, p. 1-23
 1989 MacInnis, D. J.
Jaworski, B. J.
131.
Determinants and effects of the use of "made in" labels.
International Marketing Review
1989 : VOL. 6:1, p. 47-58
 1989 Johansson, J. K.
132.
An empirical examination of the structural antecedents of attitude toward the AD in advertising pretesting context.
Journal of Marketing
1989 : APR, VOL. 53:2, p. 48-65
 1989 Mackenzie, S. B.
Lutz, R. J.
133.
Choices from sets including remembered brands: Use of recalled attributes and prior overall evaluations.
Journal of Consumer Research
1988 : SEP, VOL. 15:2, p. 169-184
 1988 Lynch, J. G.
Marmorstein, H.
Weigold, M. F.
134.
Possessions and the extended self.
Journal of Consumer Research
1988 : SEP, VOL. 15:2, p. 139-168
 1988 Belk, R. W.
135.
Inferring competitive market structure based on a model of interpurchase intervals.
International Journal of Research in Marketing
1988 : VOL. 5:1, p. 55-72
 1988 Grover, R.
Rao, V. R.
136.
Understanding market characteristics from aggregated brand switching data by the method of spectral decomposition.
International Journal of Research in Marketing
1988 : VOL. 5:2, p. 77-89
 1988 Grover, R.
Dillon, W. R.
137.
Using conjoint analysis to predict trial and repeat-purchase patterns of new freguently purchased products.
Decision Sciences
1988 : WINTER, VOL. 19:1, p. 55, 71
 1988 Zufryden, F. S.
138.
A conjunctive-Compensatory approach to the self-explication of multiattributed preferences.
Decision Sciences
1988 : SPRING, VOL. 19:2, p. 295-305
 1988 Srinivasan, V.
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