search query: @author Kamakura, W. A. / total: 14
references: 13-14 / 14
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13.
Long-term forecasting with innovation diffusion models : the impact of replacement purchases.
Journal of Forecasting
1987 : JAN-MAR, VOL. 6:1, p. 1-19
 1987 Kamakura, W. A.
Balasubramanian, S. K.
14.
Predicting choice shares under conditions of brand interdependance.
Journal of Marketing Research
1984 : NOV, VOL. 21:4, p. 420-434
 1984 Kamakura, W. A.
Srivastava, R. K.
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