search query: @indexterm CUSTOMER RELATIONS / total: 402
references: 133-142 / 402
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133.
A foot in the door: relationship marketing efforts towards transaction-oriented customers
Journal of Market-Focused Management
2002 : JUN, VOL. 5:2, p. 91-108
 2002 Andersen, P.H.
134.
Building customer relations over the Internet
Industrial Marketing Management
2002 : FEB, VOL. 31:2, p. 155-163
 2002 Bauer, H. H.
Grether, M.
Leach, M.
135.
Segmenting B2B markets with economic value analysis
Marketing Management
2002 : MAR-APR, VOL. 11:2, p. 35-39
 2002 Smith, G.E.
136.
Dimensions of customer loyalty: separating friends from well wishers
Cornell Hotel and Restaurant Administration Quarterly
2002 : FEB, VOL. 43:1, p. 47-59
 2002 Baloglu, S.
137.
Building Profitable Online Customer-Brand Relationships
Marketing Management
2001 : DEC-NOV, 4, p. 34-39
 2001 Vriens, M.
Grigsby, M.
138.
Re-engineering the customer relationship: leveraging knowledge assets at IBM
Decision Support Systems
2001 : DEC, VOL. 32:2, p. 155-170
 2001 Massey, A. P.
Montoya-Weiss, M. M.
Holcom, K.
139.
Measuring and managing customer profitability
Journal of Cost Management
2001 : SEP-OCT, VOL. 15:5, p. 5-15
 2001 Kaplan, R.S.
Narayanan, V.G.
140.
What drives customer equity?
Marketing Management
2001 : SPRING, VOL. 10:1, p. 20-25
 2001 Lemon, K.N.
Rust, R.T.
Zeithaml, V.A.
141.
Cross-Functional Issues in the Implementation of Relationship Marketing Through Customer Relationship Management
European Management Journal
2001 : OCT, VOL. 19:5, p. 534-542
 2001 Ryals, L.
Knox, S.
142.
Business Transformation on the Internet: Results from the 2000 Study
European Management Journal
2001 : OCT, VOL. 19:5, p. 449-462
 2001 Dutta, S.
Biren, B.
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