search query: @indexterm Media research / total: 210
references: 136-145 / 210
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136.
Welt am Draht = The impacts of multimedia on the different segments of life
Manager Magazin
1994 : OCT, VOL. 24:10, p.127-137
 1994 Palass, B.
Preissner-Polte, A.
137.
Goldfinger = The world market of multimedia programmes
Manager Magazin
1994 : SEP, VOL. 24:9, p.122-129
 1994 Palass, B.
Preissner-Polte, A.
138.
Odysse 2001 = The market of multimedia hardware
Manager Magazin
1994 : JUL, VOL. 24:7, p.107-113
 1994 Palass, B.
Preissner-Polte, A.
139.
Combining computers with telecommunications is creating a huge new global industry
Management Today
1994 : JUL, p. 50-53
 1994 Bird, J.
140.
Who pays for the media?
Journal of Advertising Research
1994 : MAR-APR, VOL. 34:2, p. 11-18
 1994 Bogart, L.
141.
Educating beyond violent futures in children's media
Futures
1994 : JAN-FEB, VOL. 26:1, p. 5-23
 1994 Hutchinson, F.
142.
Selling the air: property and the politics of US commercial broadcasting
Media, Culture & Society
1994 : JAN, VOL. 16:1, p. 91-116
 1994 Streeter, T.
143.
Advertising effects and effectiveness
European Journal of Marketing
1993 : VOL. 27:10, p. 19-32
 1993 Bendixen, M.T.
144.
Media landscape in transition - the media research needs of advertisers
Marketing and Research Today
1993 : NOV, VOL. 21:4, p. 216-221
 1993 Neumann, T.
145.
Advertising claim objectivity: antecedents and effects
Journal of Marketing
1993 : OCT, VOL. 57:4, p. 100-113
 1993 Darley, W.
Smith, R.
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