search query: @journal_id 1754 / total: 150
references: 15-24 / 150
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15.
Measuring retail productivity of food & grocery retail outlets using the DEA technique
Journal of Strategic Marketing
2010 : JUL, VOL. 18:4, p. 277-289
 2010 Gupta, A.
Mittal, S.
16.
Inactivity and the dynamics of relationship development: a proposed model
Journal of Strategic Marketing
2010 : JUN, VOL. 18:3, p. 257-273
 2010 Polonsky, M. (et al.)
17.
Perceived intrusiveness in digital advertising: strategic marketing implications
Journal of Strategic Marketing
2010 : JUN, VOL. 18:3, p. 239-256
 2010 Truong, Y.
Simmons, G.
18.
Disneyland Paris: a case analysis demonstrating how glocalization works
Journal of Strategic Marketing
2010 : JUN, VOL. 18:3, p. 223-237
 2010 Matusitz, J.
19.
Does brand management of corporate reputation translate into higher market value?
Journal of Strategic Marketing
2010 : JUN, VOL. 18:3, p. 201-221
 2010 Smith, K.T.
Smith, M.
Wang, K.
20.
The alignment of market research with business strategy and CRM
Journal of Strategic Marketing
2010 : JUN, VOL. 18:3, p. 187-199
 2010 Valos, M.J.
Bednall, D.H.B.
21.
Ambidextrous organizations and firm performance: the role of marketing function implementation
Journal of Strategic Marketing
2010 : APR, VOL. 18:2, p. 165-184
 2010 Sarkees, M.
Hulland, J.
Prescott, J.
22.
Competing successfully against multinationals: A longitudinal perspective of Hungarian advertising agencies
Journal of Strategic Marketing
2010 : APR, VOL. 18:2, p. 145-164
 2010 Wilson, R.T.
23.
Developing a strategic abstraction tool for service innovation
Journal of Strategic Marketing
2010 : APR, VOL. 18:2, p. 133-144
 2010 Mattsson, J.
24.
Judging the quality of customer segments: Segmentation effectiveness
Journal of Strategic Marketing
2010 : APR, VOL. 18:2, p. 113-131
 2010 Dibb, S.
Simkin, L.
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