search query: @indexterm Brand names / total: 212
references: 170-179 / 212
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title | year | author | ||
170. |
Journal of Advertising Research
1987 : AUG-SEP, VOL. 27:4, p. 39-44 |
1987 | Vanden Bergh, B. Adler, K. Oliver, L. |
|
171. |
Management Today
1987 : JUL, p. 45-49, 104 |
1987 | Caulkin, S. |
|
172. |
Journal of Consumer Research
1987 : DEC, VOL. 14:3, p. 316-333 |
1987 | Keller, K. L. |
|
173. |
Journal of Political Economy
1987 : AUG, VOL. 95:4, p. 797-809 |
1987 | Rogerson, W. P. |
|
174. |
European Research
1987 : VOL. 15:2, p. 88-93 |
1987 | Shalofsky, I. |
|
175. |
Journal of Applied Psychology
1987 : FEB, VOL. 72:1, p. 125-130 |
1987 | Mehrabian, A. Wetter, R. de |
|
176. |
Journal of Industrial Economics
1987 : MAR, VOL. 35:3, p. 255-268 |
1987 | Wolinsky, A. |
|
177. |
Revue Francaise du Marketing
1986 : NOV-DEC, 110, p. 21-37 |
1986 | Schieb, P. A. |
|
178. |
Revue Francaise du Marketing
1986 : AUG-OCT, 109, p. 109-129 |
1986 | Degon, R. |
|
179. |
Revue Francaise du Marketing
1986 : AUG-OCT, 109, p. 77-96 |
1986 | Krief, Y. |
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