search query: @indexterm advertising effectiveness / total: 556
references: 18-27 / 556
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title | year | author | ||
18. |
European Journal of Marketing
2010 : VOL 44:9/10, p. 1453-1477 |
2010 | Black, I. R. Organ, G. C. Morton, P. |
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19. |
European Journal of Marketing
2010 : VOL 44:7/8, p. 1140-1164 |
2010 | Walsh, G. (et al.) |
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20. |
Journal of Advertising Research
2009 : DEC, VOL 49:4, p. 450-463 |
2009 | Heath, R. G. Nairin, A. C. Bottomley, P. A. |
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21. |
Journal of international marketing and marketing research
2009 : OCT, VOL. 34:3, p. 129-140 |
2009 | Ranjbariyan, B. Mahmoodi, S. |
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22. |
Journal of Advertising Research
2009 : SEP, VOL. 49:3, p. 373-393 |
2009 | Pashupati, K. |
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23. |
Journal of Advertising Research
2009 : SEP, VOL. 49:3, p. 360-372 |
2009 | Wakolbinger, L.M. Denk, M. Oberecker, K. |
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24. |
Journal of Advertising Research
2009 : SEP, VOL. 49:3, p. 328-338 |
2009 | Chiagouris, L. Lala, V. |
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25. |
Journal of Advertising Research
2009 : SEP, VOL. 49:3, p. 293-303 |
2009 | Siefert, C.J. (et al.) |
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26. |
Journal of Advertising Research
2009 : SEP, VOL. 49:3, p. 271-284 |
2009 | Close, A.G. Krishen, A.S Latour, M.S. |
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27. |
Journal of Advertising Research
2009 : MARCH, VOL 49:1 p. 82-92 |
2009 | Meurs, L. van Aristoff, M. |
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