search query: @author Souder, W. E. / total: 23
references: 19-23 / 23
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19.
Disharmony between R&D and marketing.
Industrial Marketing Management
1981 : FEB, VOL. 10:1, p. 67-73
 1981 Souder, W. E.
20.
Promoting an effective R&D/ marketing interface.
Research Management
1980 : JUL, VOL. 23:4, p. 10-15
 1980 Souder, W. E.
21.
A system for using R & D project evaluation methods.
Research Management
1978 : 5 SEP VOL.21 p.29-37
 1978 Souder, W. E.
22.
Effectiveness of product development methods.
Industrial Marketing Management
1978 : 5 OCT VOL.7 p.299-307
 1978 Souder, W. E.
23.
Government influence and industrial innovation.
Industrial Marketing Management
1978 : 1 FEB VOL.7 p.17-25
 1978 Souder, W. E.
Chakrabarti, A. K.
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