search query: @indexterm Brand names / total: 212
references: 19-28 / 212
« previous page | next page »
title | year | author | ||
19. |
Journal of Advertising Research
2008 : MAR, VOL. 48:1, p. 22-29 |
2008 | Kitt, J. Sträter, P. |
|
20. |
Journal of Marketing Management
2007 : FEB, VOL. 23:1-2 p. 157-174 |
2007 | Kocak, A. Amimbola, T. Özer, A. |
|
21. |
Journal of Marketing Management
2007 : FEB, VOL. 23:1-2 p. 39-58 |
2007 | Laforet, S. Saunders, J. |
|
22. |
International Journal of Research in Marketing
2006 : MAR, VOL. 23:1, p. 31-44 |
2006 | Fernandez-Barcala, M. Gonzalez-Diaz, M. |
|
23. |
International Journal of Advertising
2005 : VOL. 24:3, p. 321-343 |
2005 | Schneider, L. (et al.) |
|
24. |
Business Strategy Review
2005 : SPRING, VOL 16:1, p. 22-27 |
2005 | Prince, M. |
|
25. |
Betriebswirtschaft
2004 : JAN/FEB, VOL. 64:1, p. 58-77 |
2004 | Bauer, H.H. Mäder, R. Valtin, A. |
|
26. |
Journal of Advertising Research
2004 : SEP/OCT, VOL 44:3, p. 232-236 |
2004 | Gregory, J.R. McNaughton, L. |
|
27. |
Journal of Advertising
2004 : FALL VOL. 33:3, p. 77-85 |
2004 | Baker, W.E. Honea, H. Russell, C.A. |
|
28. |
Zeitschrift für Betriebswirtschaft
2003 : OCT, VOL 73:10, p. 1077-1102 |
2003 | Sattler, H. Völckner, F. |
« previous page | next page »
SCIMA