search query: @indexterm advertising media / total: 223
references: 195-204 / 223
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195.
Mediadaten auch fuer Messen und was die Aussteller damit anfangen können.
Marketing Journal
1980 : JUN-JUL, VOL. 13:3, p. 258, 261-262
 1980 Jesse, B.
196.
La mesure de l'efficacite dans la presse industrielle.
Revue Francaise du Marketing
1980 : APR-JUN, 81, p. 83-92
 1980 Kreweras, C.
197.
How ad agencies view research.
Journal of Advertising Research
1980 : APR, VOL. 20:2, p. 27-31
 1980 Russell, J. T.
Martin, C. H.
198.
Why ad experiments fail.
Journal of Advertising Research
1980 : FEB, VOL. 20:1, p. 53-58
 1980 Oherlihy, C.
199.
Match target markets to media audiences.
Journal of Advertising Research
1980 : FEB, VOL. 20:1, p. 61-66
 1980 Winter, F. W.
200.
Product categories that advertise most.
Journal of Advertising Research
1980 : FEB, VOL. 20:1, p. 25-31
 1980 Metwally, M. M.
201.
Verkäufer lernen im Video-Dialog: wie HERTIE seine Schulungsprobleme löst. !Hertie Waren- und Kaufhaus GmbH.
Marketing Journal
1980 : FEB-MAR, VOL. 13:1, p. 21-24,26
 1980
202.
Audio visual: the latest developments.
Marketing
1980 : FEB, p. 53-54,58,60,62
 1980 Swan, P.
Naylor, G.
203.
Media advertising as a practice development tool.
Journal of Accountancy
1980 : JAN, VOL. 149:1, p. 54-58
 1980 Hanggi, G. A.
204.
Consumer initial processing in a difficult media environment.
Journal of Consumer Research
1979 : DEC, VOL. 6:3, p. 225-236
 1979 Webb, P. H.
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