search query: @indexterm advertising media / total: 223
references: 198-207 / 223
 titleyearauthor
198.
Journal of Advertising Research
1980 : FEB, VOL. 20:1, p. 53-58
1980 Oherlihy, C.
199.
Journal of Advertising Research
1980 : FEB, VOL. 20:1, p. 61-66
1980 Winter, F. W.
200.
Journal of Advertising Research
1980 : FEB, VOL. 20:1, p. 25-31
1980 Metwally, M. M.
201.
Marketing Journal
1980 : FEB-MAR, VOL. 13:1, p. 21-24,26
1980
202.
Marketing
1980 : FEB, p. 53-54,58,60,62
1980 Swan, P.
Naylor, G.
203.
Journal of Accountancy
1980 : JAN, VOL. 149:1, p. 54-58
1980 Hanggi, G. A.
204.
Journal of Consumer Research
1979 : DEC, VOL. 6:3, p. 225-236
1979 Webb, P. H.
205.
Journal of Advertising Research
1979 : DEC, VOL. 19:6, p. 13-17
1979 Schultz, D. E.
206.
Marketing
1979 : OCT, p. 63-64
1979 Williams, J.
207.
Journal of the Market Research Society
1979 : OCT, VOL. 21:4, p. 221-227
1979 Twyman, T.
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