search query: @author Chiou, J.-S. / total: 3
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2.
The effect of franchisors' communication, service assistance, and competitive advantage on franchisees' intentions to remain in the franchise system
Journal of Small Business Management
2004 : JAN, VOL. 42:1, p. 19-36
 2004 Chiou, J.-S.
Hsieh, C.-H.
Yang, C.-H.
3.
A cross-cultural assessment of the satisfaction formation process
European Journal of Marketing
2002 : VOL. 36:7-8, p. 829-839
 2002 Spreng, R. A.
Chiou, J.-s.
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