search query: @author Mitchell, A. A. / total: 3
references: 2-3 / 3
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title | year | author | ||
2. |
Journal of Consumer Research
1986 : JUN, VOL. 13:1, p. 12-24 |
1986 | Mitchell, A. A. |
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3. |
Journal of Marketing Research
1981 : AUG, VOL. 18:3, p. 318-332 |
1981 | Mitchell, A. A. Olson, J. C. |
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