search query: @author Chernatony, L. de / total: 22
references: 20-22 / 22
« previous page | next page »
 titleyearauthor
20.
Brand pricing in a recession
European Journal of Marketing
1992 : VOL. 26:2, p.5-14
 1992 Chernatony, L. de
Knox, S.
Chedgey, M.
21.
Accounting and Auditing for Brands: What Exactly Are We Valuing?
Managerial Auditing Journal (IAE)
1991 : VOL. 6:1, p. 21-26
 1991 McWilliam, G.
Chernatony, L. de
22.
Marketers' and consumers concurring perceptions of market structure.
European Journal of Marketing
1989 : VOL. 23:1, p. 7-16
 1989 Chernatony, L. de
« previous page | next page »
SCIMA