search query: @indexterm MARKETING COSTS / total: 30
references: 21-30 / 30
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title | year | author | ||
21. |
Journal of Advertising Research
1987 : DEC, 1988 JAN, VOL.27:6, p.RC 10-11 |
1987 | Schillmoeller, E. |
|
22. |
Journal of Marketing
1987 : OCT, VOL. 51:4, p. 45-59 |
1987 | Piercy, N. F. |
|
23. |
Management Accounting (London)
1987 : MAY, VOL. 65:5, p. 38-42 |
1987 | Srikanthan, S. Ward, K. Meldrum, M. |
|
24. |
Sloan Management Review
1986 : FALL, VOLL. 28:1, p. 27-38 |
1986 | Kluyver, C. A. de Pessemier, E. A. |
|
25. |
Journal of Business Strategy
1986 : FALL, VOL. 7:2, p. 14-20 |
1986 | Magrath, A. J. Hardy, K. G. |
|
26. |
European Journal of Marketing
1986 : VOL. 20:1, p. 75-82 |
1986 | Rayburn, L. G. |
|
27. |
Industrial Marketing Management
1985 : NOV, VOL. 14:4, p. 227-234 |
1985 | Finn, D. W. Moncrief, W. C. |
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28. |
Management Accounting (London)
1984 : FEB, VOL. 62:2, p. 21-23 |
1984 | Yorke, D. |
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29. |
Management Accounting (New York)
1983 : MAR, VOL. 64:9, p. 21-28 |
1983 | MacIntyre, D. K. |
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30. |
Industrial Marketing Management
1982 : OCT, VOL. 11:4, p. 269-274 |
1982 | Jackson, D. M. Ostrom, L. L. Evans, K. R. |
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