search query: @indexterm MEASUREMENT THEORY / total: 39
references: 21-30 / 39
 titleyearauthor
21.
Informacion Comercial Espanola
1991 : OCT, 698, p. 117-132
1991 Arkhipoff, O.
22.
Management Science
1990 : MAR, VOL. 36:3, p. 269-273
1990 Harker, P. T.
Vargas, L. G.
23.
Bedrijfskunde, Tijdschrift voor Modern Management
1990 : VOL. 62:4, p. 419-423
1990 Bij, J.D. van der
24.
Journal of Consumer Research
1990 : MAR, VOL. 16:4, p. 479-489
1990 Denison, D. R.
Fornell, C.
25.
Accounting and Business Research
1988 : SPRING, VOL. 18:70, p. 157-169
1988 Tas, L. G. van der
26.
Journal of Advertising Research
1988 : FEB/MARCH, VOL.28:1, p.50-56
1988 Soong, R.
27.
Academy of Management Review
1988 : APR, VOL. 13:2, p. 271-286
1988 Steffy, B. D.
Maurer, S. D.
28.
Accounting and Business Research
1987 : SPRING, VOl. 17:66, p. 155-171
1987 Willett, R. J.
29.
Accounting and Business Research
1986 : SPRING, VOL. 16:62, p. 117-132
1986 Staubus, G. J.
30.
Journal of Advertising Research
1986 : AUG-SEP, VOL. 26:4, p. 45-50
1986 Zinkhan, G. M.
Gelb, B. D.
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