search query: @indexterm Marketing research / total: 648
references: 21-30 / 648
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21.
Out of left field
Business Strategy Review
2007 : VOL. 18:2, p. 55-59
 2007 Smith, N. C.
22.
Directions in marketing communications research An analysis of the International Journal of Advertising
International Journal of Advertising
2007 : VOL. 26:4, p.543-554
 2007 West, D.
23.
The polarisation method for merging data files and analysing loyalty to product attributes, prices and brands in revealed preference
International Journal of Market Research
2007 : VOL. 49: 4, p.489-513
 2007 Jarvis, W.
Rungie, C.
Lockshin, L.
24.
At-destination visitor information search and venue decision strategies
International Journal of Tourism Research
2007 : MAY, VOL. 9:3, p. 175-188
 2007 DiPietro, R.B. (et al.)
25.
Research issues in building brand equity and global brands in the pc market
Journal of Marketing Management
2007 : FEB, VOL. 23:1-2 p. 137-156
 2007 Wright, L.
Millman, C.
Martin, L.
26.
Toolkits for idea competitions: a novel method to integrate users in new product development
R & D Management
2006 : JUN, VOL. 36:3, p. 307-318
 2006 Piller, F.T.
Walcher, D.
27.
Service failure recovery: the moderating impact of individual-level cultural value orientation on perceptions of justice
International Journal of Research in Marketing
2006 : VOL. 23:3, p.263-277
 2006 Patterson, P. G.
Cowley, E.
Prasongsukarn, K.
28.
Empirical generalizations from brand extension research: how sure are we?
International Journal of Research in Marketing
2006 : VOL. 23:3, p.253-261
 2006 Echambadi, R. (et al.)
29.
Using context effects to increase a leader's advantage: what set of alternatives should be included in the comparison set?
International Journal of Research in Marketing
2006 : VOL. 23:2, p.141-154
 2006 Moran, S.
Meyer, J.
30.
Roots marketing: the marketing research opportunity
International Journal of Market Research
2006 : VOL. 49:1, p.47-69
 2006 Nancarrow, C.
Tinson, J.
Webber, R.
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