search query: @indexterm Mobile phones / total: 48
references: 21-30 / 48
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21.
Recall effect of short message service as a complementary marketing communications instrument
Journal of Advertising Research
2006 : JUN, VOL. 46:2, p. 209-216
 2006 Wouters, J.
Wetzels, M.
22.
Exploring the influence of reference situations and reference pricing on mobile service user behaviour
European journal of information systems
2006 : SEP, VOL. 15:3, p. 285-291
 2006 Blechar, J.
Constantiou, I. D.
Damsgaard, J.
23.
Enacting new temporal boundaries: the role of mobile phones
European journal of information systems
2006 : SEP, VOL. 15:3, p. 277-284
 2006 Prasopoulou, E.
Pouloudi, A.
Panteli, N.
24.
Switching behavior of mobile users: do users' relational investments and demographics matter?
European journal of information systems
2006 : SEP, VOL. 15:3, p. 269-276
 2006 Ranganathan, C.
Seo, D.
Babad, Y.
25.
Is mobile email functional or dysfunctional? Two perspectives on mobile email usage
European journal of information systems
2006 : SEP, VOL. 15:3, p. 252-260
 2006 Middleton, C. A.
Cukier, W.
26.
From value chain to value network: insights for mobile operators
European Management Journal
2006 : APR-JUN, VOL 24:2-3, p. 128-141
 2006 Peppard, J.
Rylander, A.
27.
Forecasting cross-population innovation diffusion: A Bayesian approach
International Journal of Research in Marketing
2005 : SEP, VOL. 22:3, p. 293-308
 2005 Everdingen, Y.M. van
Aghina, W.B.
Fok, D.
28.
Influence of corporate social responsibility on loyalty and valuation of services
Journal of Business Ethics
2005 : NOV I, VOL 61:4, p. 369-385
 2005 Garcia de los Salmones, M. de M.
Crespo, A. H.
Bosque, I. R. del
29.
Unbundling the mobile value chain
Business Strategy Review
2004 : AUTUMN, VOL. 15:3, p. 51-57
 2004 Anderson, J.
Williams, B.
30.
Estimating price-cost markups under nonlinear pricing competition
Journal of the European Economic Association
2004 : APR-MAY, VOL. 2:2-3, p. 526-535
 2004 Miravete, E. J.
Röller, L.-H.
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