search query: @indexterm product failures / total: 35
references: 22-31 / 35
 titleyearauthor
22.
European Journal of Marketing
1989 : VOL. 23:1, p. 61-71
1989 Marks, A. P.
23.
R. and D. Management
1987 : JUL, VOL. 17:3, p. 175-189
1987 Cooper, R. G.
Kleinschmidt, E. J.
24.
European Journal of Marketing
1986 : VOL. 20:10, p. 24-42
1986 Avlonitis, G. J.
25.
Journal of Marketing
1986 : APR, VOL. 50:2, p. 74-80
1986 Folkes, V. S.
Kotsos, B.
26.
Datamation
1985 : DEC 15, VOL. 31:24, p. 30-31
1985 Carlyle, R. M.
27.
Journal of Consumer Research
1984 : MAR, VOL. 10:4, p. 398-409
1984 Folkes, V. S.
28.
Industrial Marketing Management
1983 : FEB, VOL. 12:1, p. 31-43
1983 Avlonitis, G. J.
29.
Industrial Marketing Management
1982 : JUL, VOL. 11:3, p. 215-223
1982 Cooper, R. G.
30.
Journal of Systems Management
1982 : DEC, VOL. 33:12, p. 30-36
1982 Andrews, D. C.
31.
International Journal of Physical Distribution and Materials Management
1981 : VOL. 11:8, p. 46-55
1981 Chandran, R.
Lancioni, R. A.
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