search query: @indexterm market research / total: 2057
references: 283-292 / 2057
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 titleyearauthor
283.
Es geht um mehr als nur um die Werbung
Markenartikel
1999 : 3, p. 28-32
 1999
284.
Aussenerlebnisse: Aussenwerbung.
Absatzwirtschaft
1999 : JUL, p. 93-96, 98-100, 102
 1999 Plewe, H.
285.
Eine Marketingstrategie mit Durchschlagskraft: Bundling.
Absatzwirtschaft
1999 : JUL, p. 62-67
 1999 Priemer, V.
286.
Consumers' extent of evaluation in brand choice
Journal of Business
1999 : APR, VOL. 72:2, p. 229-256
 1999 Murthi, B. P. S.
Srinivasan, K.
287.
Marktvolumenbestimmung für innovative Produktideen: Marktforschung.
Absatzwirtschaft
1999 : MAR, p. 46, 48, 50, 52-53
 1999 Witek, W.
Meyer, V.
288.
The tea bag experiment: More evidence on incentives in mail surveys
Journal of the Market Research Society
1998 : OCT, VOL. 40:4, p. 347-351
 1998 Gendall, P.
Hoek, J.
Brennan, M.
289.
Comparing the response rate, response speed and response quality of two methods of sending questionnaires: E-mail vs. mail
Journal of the Market Research Society
1998 : OCT, VOL. 40:4, p. 353-361
 1998 Tse, A. C. B.
290.
Non-probability sampling for WWW surveys: A comparison of methods
Journal of the Market Research Society
1998 : OCT, VOL. 40:4, p. 307-322
 1998 Schillewaert, N.
Langerak, F.
Duhamel, T.
291.
An integrated model of category demand and brand choice
Journal of the Market Research Society
1998 : OCT, VOL. 40:4, p. 295-306
 1998 Baltas, G.
292.
Public transport: The role of mystery shopping in investment decisions
Journal of the Market Research Society
1998 : OCT, VOL. 40:4, p. 285-293
 1998 Wilson, A.
Gutmann, J.
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