search query: @indexterm Effectiveness / total: 756
references: 29-38 / 756
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title | year | author | ||
29. |
International Journal of Advertising
2009 : VOL. 28:2, p. 287-312 |
2009 | McQuarrie, E.F. Mick, D.G. |
|
30. |
International Journal of Advertising
2009 : VOL. 28:2, p. 203-229 |
2009 | Te'eni-Harari, T. Lehman-Wilzig, S.N. Lampert, S.I. |
|
31. |
Journal of Strategic Marketing
2009 : FEB, VOL. 17:1, p. 75-96 |
2009 | Elmuti, D. Jia, H. Gray, D. |
|
32. |
Journal of Strategic Marketing
2009 : FEB, VOL. 17:1, p. 55-73 |
2009 | Foedemayr, E. Diamantopoulos, A. Sichtmann, C. |
|
33. |
Journal of Strategic Marketing
2009 : DEC, VOL 17:6, p. 487-497 |
2009 | Srivastava, R.K. |
|
34. |
International Journal of Tourism Research
2009 : MAR-APR, VOL. 11:2 p. 433-449 |
2009 | Lee, J-G Thorson, E. |
|
35. |
Journal of Marketing Management
2009 : APR, VOL. 25:3-4, p. 375-396 |
2009 | Dibb, S. Simkin, L. |
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36. |
Creativity and innovation management
2008 : SEP, VOL 17:3, p. 186-203 |
2008 | Salomo, S. Brinckmann, J. Talke, K. |
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37. |
Journal of Business Ethics
2008 : SEP II, VOL. 81:4, p. 823-835 |
2008 | Huehn, M.P. |
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38. |
International Journal of Research in Marketing
2008 : DEC, VOL. 25:4, p. 234-246 |
2008 | Kremer, S.T.M. (et al.) |
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