search query: @indexterm Effectiveness / total: 756
references: 299-308 / 756
 titleyearauthor
299.
Journal of Business Research
1998 : OCT, VOL. 43:2, p. 65-78
1998 Lee, D.
300.
Journal of Quality Management
1998 : VOL. 3:1, p. 39-62
1998 Routhieaux, R. L.
Gutek, B. A.
301.
Journal of Communication
1998 : SUMMER, VOL. 48:3, p. 27-48
1998 Westmyer, S. A.
DiCioccio, R. L.
Rubin, R. B.
302.
Journal of Advertising Research
1998 : FEB, VOL. 38:1, p. 71-74
1998 Gelb, B.
303.
IO Management-Zeitschrift industrielle Organisation
1998 : VOL. 67:12, p. 27-29
1998 Gmür, H. X.
304.
Journal of Public Policy and Marketing
1998 : FALL, VOL. 17:2, p. 257-273
1998 Compeau, L. D.
Grewal, D.
305.
Journal of Applied Psychology
1998 : JUN, VOL. 83:3, p. 423-437
1998 Guastello, S.
Guastello, D.
306.
Journal of Euro-Asian Management
1998 : JUL, VOL. 4:1, p. 27-44
1998 Poocharoon, P.
Chomvilailuk, R.
307.
Psychology & Marketing
1998 : OCT, VOL. 15:7, p. 621-642
1998 Zuckerman, A.
Chaiken, S.
308.
Journal of Economics & Management Strategy
1998 : FALL, VOL. 7:3, p. 363-396
1998 Shachar, R.
Anand, B. N.
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