search query: @author Keim, G. / total: 4
references: 3-4 / 4
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3.
Improving the return on advocacy advertising.
Financial Executive
1981 : VOL. 49:11, p. 40-42, 44
 1981 Keim, G.
Zeithaml, V.
4.
Limited liability: is it essential to the corporate form?
Business Topics
1979 : AUTUMN, VOL. 27:4, p. 45-51
 1979 Keim, G.
Meiners, R.
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