search query: @author Michell, P. C. N. / total: 6
references: 3-6 / 6
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3.
Point of view : advertising account loyalty.
Journal of Advertising Research
1987 : DEC/1988 JAN, VOL. 27:6, p. 61-67
 1987 Michell, P. C. N.
4.
Auditing of agency-client relations.
Journal of Advertising Research
1986 : DEC-1987 JAN, VOL. 26:6, p. 29-41
 1986 Michell, P. C. N.
5.
Marketing marketing training.
European Journal of Marketing
1979 : VOL. 13:1, p. 3-14
 1979 Michell, P. C. N.
6.
Financial analysis and marketing strategy.
Management Accounting (London)
1979 : FEB, VOL. 57:2, p. 16-19
 1979 Michell, P. C. N.
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