search query: @author Raghubir, P. / total: 5
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3.
Pizzas: it or Square? Psychophysical Biases in Area Comparisons
Marketing Science
2001 : VOL. 20:4, p. 405-425
 2001 Krider, R. E.
Raghubir, P.
Krishna, A.
4.
Framing Effects in Risk Perceptions of AIDS
Marketing Letters
2001 : VOL. 12:2, p. 145-156
 2001 Raghubir, P.
Menon, G.
5.
As the crow flies: Bias in consumers' map-based distance judgments
Journal of Consumer Research
1996 : JUN, VOL. 23:1, p. 26-39
 1996 Raghubir, P.
Krishna, A.
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